Mar 14, 2012

How 7 Companies Chose Their Name

Pepsi is derived from the digestive enzyme pepsin.
Starbucks is named after Starbuck from the book Moby Dick.
Amazon is named after the Amazon, because Bezos wanted a name that began with A and the Amazon is the largest river in the world.
eBay was named because the original name Echo Bay was already taken as a dot com name.
Nike is named for the Greek goddess of victory.
Verizon is named after veritas (truth) and horizon.
Reebock is named after an African Antelope, Rhebok.