Netflix

Netflix can take up almost half of US bandwidth during peak hours. Sandvine reports that Netflix accounts for over 35% of web traffic in North America, followed by YouTube at 17.5%, and Amazon Video at 4.3%. On average, Netflix customers consume 125 million hours a day. On a big day, single-day viewership hours have approached 250 million. The study concluded that viewers consume over 800,000 minutes of internet video per second each day. Netflix now has 50 million US customers and 93 million subscribers worldwide.