A search for “What is the who” is going to
summon results about the English rock band. Search instead for
“What is a who” and you see top results around the
whimsical characters in Dr. Seuss’ “Horton Hears a Who!”
Word order - Leave
common terms in the correct order. Typing “blue sky” yields very
different results from “sky blue.”
It is better to ask,
“What is the average length of an octopus” rather than “Is the
average length of an octopus 21 inches" You may see search
results confirming 21 inches, but maybe other sources are wrong.
When you include the answer in a search query, you bias results,
which may not be correct.
Add a minus sign to that same search along with the thing you
want to eliminate from your results. So you might type “kitchen
remodeling -stainless” to leave out stainless steel. Or “kitchen
remodeling -stainless -granite” to eliminate both stainless and
granite. Add a space before the -.
If you are searching
for a specific quote, but one of the words slips your mind, put
an asterisk in its place, such as "Four score and * years ago."
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