Origin of Bowl Games

During 1916, the Roses Association decided to sponsor a football tournament between WSU (then called The State College of Washington) and Brown.  This game was held at Tournament Park in Pasadena, as were subsequent annual matches.

Fast-forward five years and they needed a larger stadium to play the game as attendance outgrew that venue. Myron Hunt was commissioned to design a stadium for this purpose which was named Rose Bowl.  The Rose Bowl was modeled after the design of Yale’s stadium, Yale Bowl, which resembled a bowl.  This tournament sponsored by the Roses Association then was named the “Rose Bowl,” after the stadium.

As other universities with football teams saw the money making opportunities and promotional value of these tournament games, they began creating their own 'bowl' games, even though many of these games were not played in bowl shaped stadiums.

The NFL borrowed this terminology when it created the Pro Bowl in 1951. In 1970, the AFL and NFL merged and they created a championship game called the AFL-NFL World Championship Game. Once the merger was completed two years later, the championship game was re-branded the Super Bowl, using the college naming convention. The third match-up, was named Super Bowl III and also set the tradition of using Roman numerals for the Super Bowl.