Dec 11, 2015

Sprinkles and Jimmies

If you are from the Northeast you likely call those chocolate little things that are sprinkled on ice cream as Jimmies. Most of the rest of the US calls them sprinkles.

Jimmies were invented by the Just Born company in 1930
and named after an employee, Jimmy Bartholomew, who worked the chocolate pellet machine. Born marketed the freshness of his line of daily-made candy with a sign that declared, “Just Born.”

Samuel Born (no relation to Jason Bourne) was a Russian immigrant who invented the machine that inserted sticks in lollipops, the machine that coats chocolate on ice cream and the extruder that makes Easter 'peeps'. Before his machine, each peep was made by hand squeezing marshmallow in with a pastry tube. Other notable goodies from the company include  including MIKE AND IKE® chewy fruit flavored candies, spicy, cinnamon-flavored HOT TAMALES®, and TEENEE BEANEE® gourmet jelly beans. The "Just Born" company no longer manufactures jimmies.

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