I'll bet you think Microsoft owns it. Wrong. LiveSearch.com domain name belongs to Tyler Tullock of Bothell, Wash., who says he has rejected several offers for the site. Tullock took control of the domain name about 13 years ago, when he was running an internet-marketing company, LocalSeek Advertising. He used Livesearch.com and other domains to advertise his services, which included a relocation business.
Microsoft introduced Live Search in 2006, hosting the search engine on Live.com, a domain that it does own .
Tullock runs a chain of seven music schools in the Seattle area, and parks Google (NSDQ: GOOG) ads on LiveSearch.com. “It makes me plenty of money sending all that Microsoft business to Google,” he says, but won’t disclose how much the site brings in. Maybe that's why Microsoft is thinking of changing the name and is set to launch an $80 million to $100 million campaign for Bing, the search engine it hopes will help it grab a bigger slice of the online ad market.
Jun 8, 2009
Bigger Ads on the Net
27 publishers with a reach of about 109 million unique visitors per month have agreed to try one of three new online ad formats sometime before July. The publishers are all members of the online publishers association.
* The Fixed Panel, which looks naturally embedded into the page layout and scrolls to the top and bottom of the page as a user scrolls.
* The XXL Box, which has page-turn functionality with video capability.
* The Pushdown, which opens to display the advertisement and then rolls up to the top of the page.
The formats they've agreed on all have one trait in common: they are much bigger and more attention-grabbing than the banner, which is despised by publishers, advertisers, and readers alike. The reason banner ads are despised is because they are too damn intrusive and, contrary to public opinion, bigger is not always better, especially when it comes to ads.
* The Fixed Panel, which looks naturally embedded into the page layout and scrolls to the top and bottom of the page as a user scrolls.
* The XXL Box, which has page-turn functionality with video capability.
* The Pushdown, which opens to display the advertisement and then rolls up to the top of the page.
The formats they've agreed on all have one trait in common: they are much bigger and more attention-grabbing than the banner, which is despised by publishers, advertisers, and readers alike. The reason banner ads are despised is because they are too damn intrusive and, contrary to public opinion, bigger is not always better, especially when it comes to ads.
Death with Dignity
66-year-old Linda Fleming was diagnosed with terminal cancer and feared her last days would be filled with pain and ever-stronger doses of medication that would erode her mind. She had late-stage pancreatic cancer and wanted to be clear-headed at death, so she became the first person to kill herself under Washington State's new assisted suicide law, known as "death with dignity."
"I am a very spiritual person, and it was very important to me to be conscious, clear-minded and alert at the time of my death," Fleming said in a statement released Friday. "The powerful pain medications were making it difficult to maintain the state of mind I wanted to have at my death. And I knew I would have to increase them."
With family members, her physician and her dog at her side, Fleming took a deadly dose of prescription barbiturates and died Thursday night at her home.
"I am a very spiritual person, and it was very important to me to be conscious, clear-minded and alert at the time of my death," Fleming said in a statement released Friday. "The powerful pain medications were making it difficult to maintain the state of mind I wanted to have at my death. And I knew I would have to increase them."
With family members, her physician and her dog at her side, Fleming took a deadly dose of prescription barbiturates and died Thursday night at her home.
Manneken Pis
A state in eastern Mexico will erect a statue to a small boy suspected as being the first patient of swine flu, to be modeled on the famous Belgian Manneken Pis statue of a child urinating.
Five-year-old Edgar Hernandez appeared in media across the world after the health ministry confirmed that he had contracted, and overcome, the virus at the start of the epidemic's outbreak.
Hernandez's role in putting his poor village of La Gloria on the map merited recognition in the shape of a small statue. "La Gloria is now an important tourist destination. Next week we'll inaugurate a statue of the child Edgar Hernandez that resembles the Manneken Pis in Brussels, Belgium, for having carried out a similar exploit," the mayor said.
The story is that the young Belgian child stood on the walls of the city to urinate and discovered enemy troops approaching. He warned the town's people, who eventually defeated the enemy.
Jun 1, 2009
Smart Birds
Researchers have found that rooks, a member of the crow family, are capable of using and making tools, modifying them to make them work and using two tools in a sequence. The rooks quickly learned to drop a stone to collapse a platform and acquire a piece of food, and subsequently showed the ability to choose the right size and shape of stone without any training.
Not only could they use stones to solve the task, but they were flexible in their tool choice, using and modifying sticks to achieve the same goal. When the correct tool was out of reach, they used another tool to get it, demonstrating the ability to use tools sequentially. They also bent a straight piece of wire to make the hook to reach the food.
Not only could they use stones to solve the task, but they were flexible in their tool choice, using and modifying sticks to achieve the same goal. When the correct tool was out of reach, they used another tool to get it, demonstrating the ability to use tools sequentially. They also bent a straight piece of wire to make the hook to reach the food.
May 27, 2009
Hot Gas
True - George Gibbs, from Columbus, Ohio, suffered second-degree burns on his head. One freezing cold winter morning, he was unable to start his car. George diagnosed the problem as a frozen fuel line which he thought he could correct by running warm gas through it. He then tried to heat a two-gallon can of gas on his gas stove in the kitchen.
Government Healthcare Plans Unfold
Under a new set of proposals by Senate Democrats, which resemble those under consideration by their peers in the House, everyone in the U.S. would be required to carry health insurance starting in 2013, except illegal immigrants and people with religious objections (I guess their's remains free care). Government would regulate the marketing of commercial insurance to families and employers as well as sales commissions paid to insurance agents and brokers.
Medicaid would be expanded to cover additional low-income families with children.
Families making up to four times the poverty level ($88,200 for a family of four) would be eligible for tax credits to help them afford coverage. Taxpayers would have to report their health insurance coverage on their federal income tax returns and the penalty for not carrying insurance would be up to 75 percent of the premium for the lowest-cost health plan in the area where the person lives. (This is like Massachusetts has now)
Health insurance companies would have their premiums regulated, and allow workers to drop out of group health plans to seek a better deal on their own, but the employer would have to pay the premium amount into a "national health insurance exchange."
The feds would set minimum standards for what benefits health plans would offer, including physician services, hospital care and prescription medications. All health plans would have to offer four levels of coverage, ranging from lowest to high.
Most companies would be required to offer insurance to full-time employees, or else pay a special "excise" tax. The government would provide tax credits to small businesses with up to 25 employees. Businesses with the lowest-wage workers would get more aid. All of this great stuff to save money and it only is estimated to cost 1 trillion dollars - such a deal!
Medicaid would be expanded to cover additional low-income families with children.
Families making up to four times the poverty level ($88,200 for a family of four) would be eligible for tax credits to help them afford coverage. Taxpayers would have to report their health insurance coverage on their federal income tax returns and the penalty for not carrying insurance would be up to 75 percent of the premium for the lowest-cost health plan in the area where the person lives. (This is like Massachusetts has now)
Health insurance companies would have their premiums regulated, and allow workers to drop out of group health plans to seek a better deal on their own, but the employer would have to pay the premium amount into a "national health insurance exchange."
The feds would set minimum standards for what benefits health plans would offer, including physician services, hospital care and prescription medications. All health plans would have to offer four levels of coverage, ranging from lowest to high.
Most companies would be required to offer insurance to full-time employees, or else pay a special "excise" tax. The government would provide tax credits to small businesses with up to 25 employees. Businesses with the lowest-wage workers would get more aid. All of this great stuff to save money and it only is estimated to cost 1 trillion dollars - such a deal!
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