The
Aldi name is a syllabic abbreviation for Albrecht Diskont
(Discount)
Aldi is two different companies: Aldi Nord and Aldi Sud, or
North and South. During the 1960s, Theo and Karl Albrecht could
not agree on whether or not they were going to allow their
stores to sell cigarettes. They came up with an interesting
solution; instead of compromising they divided the company in
half.
There is a line that
runs across Germany known as the "Aldi equator" and Theo took
the north while Karl took the south. You can tell the difference
by looking at the logo: Nord's logo is a basic blue and white,
Sud's logo is orange and blue. The southern Aldi is a bit
fancier. When it came time to expand to the rest of the world,
other countries were also divided. Stores in areas like the UK,
Ireland, and Australia are all Aldi Sud, while Aldi Nord took
France and Poland.
There is only one
country where Aldi Nord and Aldi Sud share pieces of the grocery
store pie, and that is in the US. Aldi Sud, with its blue and
orange logo does business as Aldi, and Aldi Nord uses another
name, Trader Joe's.
This year, 2018 Aldi and Kohl's announced Kohl's will sublet
space to Aldi in limited stores in the US.
Showing posts with label Aldi. Show all posts
Showing posts with label Aldi. Show all posts
Oct 19, 2018
Jul 2, 2016
Facts About Aldi
It was founded by brothers Karl and Theo
Albrecht in 1946 when they took over their mother's store in
Essen, Germany which had been in operation since 1913. It is one
of the world's largest privately owned companies. The name is a
syllabic abbreviation for Albrecht Diskont.
The German discount supermarket chain is the ninth largest retailer in the world, following Walmart, Tesco, Costco, Carrefour, Kroger, Lidl, Metro AG, and Home Depot. Target is number ten. Five of the top ten are American and three of the top ten are German owned.
The German discount supermarket chain is the ninth largest retailer in the world, following Walmart, Tesco, Costco, Carrefour, Kroger, Lidl, Metro AG, and Home Depot. Target is number ten. Five of the top ten are American and three of the top ten are German owned.
- Nine of ten items Aldi sells are store brands,
- You must bring your own bags,
- You must pay 25 cent deposit for cart (you get it back when returned),
- Aldi accepts no coupons,
- Items at Aldi are, on average, 53% cheaper than at Walmart,
- Aldi owns Trader Joe's.
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