Showing posts with label Square Device. Show all posts
Showing posts with label Square Device. Show all posts

Aug 1, 2014

Stores Meet Iternet

Home improvement giant Lowe’s just bought 42,000 handheld point of sales devices for its 1700+ outlets. Its competitor Home Depot spent $64 million placing 30,000+ of its First Phone Motorola mobile devices. Nordstroms has 6,000 devices. Urban Outfitters and Pacific Sun are following. Mobile and tablet technology is changing the way we shop.

Smaller businesses use Square, a free tiny box like card reader that plugs into smart phones or pads to transform them into registers on the go. In fact, there are a host of other companies offering ways for stores and vendors to capture sales without using a cash register. Great for those who have small stores or do kiosk type shows to now accept credit cards and sales with little expense and no hassle.

Major chains like Whole Foods Market, Gap, Patagonia, Sears, and Kmart are now using mobile devices to email receipts to customers instead of handing them paper. Of course, they are also tacking on email alerts and advertisements, which may explain why only about one third of customers are opting in. Customers can now try and buy in the store and have stuff shipped home for free. Better than lugging it around the mall as they continue shopping.

Amazing how, in a few generations telephones, cash registers, typewriters, incandescent light bulbs, etc., once revolutionary, have already become obsolete. For techies in the crowd, the Singularity has begun.