Oct 11, 2019

New Logo NextGen TV

They came up with a new logo that will be shown on all new TVs and devices that can support the new ATSC 3 antenna TV that is in process of rolling out around the country. You might see the logo (and the new 8K logo) on TVs in stores beginning next year.


The new standard is being tested around the country now, but you will need to get a dongle for your TV to see or wait for the new TVs to come with it built in, as is with ATSC 1 on current TVs. Current antennas and cables will work for both.
The new standard should offer 4K over your current antenna as well as two-way communication, immersive Dolby audio, and more. It will provide local and national emergency alerts, even if the TV is turned off. The only downside is that it is two-way, meaning the TV companies can now check what we are watching and provide more direct ads to us.
Incidentally, broadcasters are required to provide the current service for five more years, so you can ignore NextGen TV for a while.
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